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Call for African Fashion Designers, Textile Entrepreneurs, Retailers, Fashionistas, and Crafters to Join U'FASHION Lab International Fashion Week.

By Teboho Khoarane / Image by Annie Spratt

We are excited to announce the U’FASHION Lab International Fashion Week, a premier event taking place from August 19 to 23, 2024, in the Sverdlovsk Region of Russia. The participation of the african delegation a result of a magnetic collaboration between UF LAB and MyArts International, aimed at bridging the gap between African fashion talents and the dynamic Russian market.

The U’FASHION Lab International Fashion Week is dedicated to supporting Urals designers and fostering the growth of young brands. The fashion week’s extensive business and educational programme is designed to provide African designers, textile entrepreneurs, retailers, fashionistas, models and crafters with the tools, resources, and exposure needed to expand their audience, increase profits, and successfully enter the Russian market.

The U’Fashion Lab International fashion week will feature Business and Educational Programme, Fashion Shows and various Networking Opportunities to connect with key stakeholders in the Russian fashion industry, including designers, retailers, and influencers.

Participants will be able to tap into the growing and vibrant Russian fashion market, reach a diverse and fashion-forward audience eager for innovative designs, learn effective strategies to maximize brand’s profitability, discover new sales channels and innovative business models, elevate brand’s global presence and recognition as well as collaborate with Urals designers and other international brands for a richer creative exchange.

We are inviting emerging and established fashion designer, textile Entrepreneurs, retailers, fashionistas and Crafters who create unique, handmade fashion items to be parts of the memorable and profitable event including 3 african models will be able to walk on the ramp during the fashion week. To join the U’FASHION Lab International Fashion Week and be part of this exciting event, please complete the application form by 15th of july 2024 on www.myarts.co.za/ufashion. The U’FASHION Lab International Fashion Week in August 2024 will be an extraordinary event that celebrates fashion, innovation, and cross-cultural collaboration.

Story Teller News

Story Teller News is a community newspaper established with the aim of telling unheard stories in the broader society of South Africa, Africa and the World.

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